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StartupOnomics Mini Series: Stories from Startups using Behavioral Economics
Wednesday, December 5, 2012 at 6:30 PM (PST)
San Francisco, CA
Trying to get your users to eat less? Save more money? Use a new device?
You know that asking people to change is hard, if not impossible. However, if you can understand how people think and why they make decisions, it can be much easier to do. Startups who are exploring Behavioral Economics principles in their product design are finding success at changing big behavior.
The StartupOnomics Mini Series
This will be a fun filled, intense evening of lightning talks about real life behavioral economic experiments.
Startups will walk us through the behavior they wanted to change, the experiment they set up and the results. We'll invite attendes to ask questions, contribute their own learnings and help brainstorm different ways to apply these concepts.
From user acquisition techniques to influencing bad habits, these experiments will rock your world at how easy it can be to change people's behavior and give you the data and knowledge to try your own tests.
Interested in sharing the results of your experiment?
Email firstname.lastname@example.org with a brief description of the experiment you want to share.
Special thanks to event partner, PARISOMA, for the use of their innovative coworking space.
PARISOMA is a space where ideas meet execution. We believe that the more ideas are realized the better the world will be. We cultivate an experimental environment through COWORKING, EDUCATION and EVENTS.
When & Where
Startuponomics explains how to get your customers and potential customers to buy, use and love your products.